We are looking for a Lead Growth Strategy to scale & structure the performance marketing. You’ll manage with a lot of liberty a growing marketing budget (+$500k/monthly expected to triple in the next 12 months). You will leverage your expertise and creativity to turn great mobile products into global hits.
- Coordinate the marketing & acquisition roadmap in direct with the COO
- Structure & Automatize the marketing campaigns on the ad networks
- Plan and manage UA campaigns for multiple apps
- Analyze the performance of the campaigns, identify the most relevant signals, and increase the ROAS of the apps
- Work closely with the Product teams to coordinate efforts and share feedback
- Take part in building internal growth tools and interface with our Tech team to continuously improve them
- Deepen your UA expertise and share best practices with other teams to keep our organization at the forefront of growth innovation
The role can evolve into a managerial position leading a team of +10 persons in the next years.
Your Profile
- You like numbers with an analytics mindset
- You are data-driven, rigorous and love to drive performance to
- A plus if you have you have experience in performance marketing and paid acquisition, in application or gaming companies
- You’re excited to learn about user acquisition platforms (Facebook Ads, AdMob, AppLovin, TikTok, DSPs, etc.) and MMPs (Appsflyer, Adjust, etc.)
- You’re well-versed with experimentation methodologies and processes
- You’re a hacker: you’ve already tried innovative organic/ viral tactics
- You speak and write English fluently
- You wish to work in an environment that values candor, freedom, and responsibility
Compensation: Competitive upon profile.