About: 360Learning is a learning platform used by more than 2,500 organisations worldwide, bringing together collaborative learning, AI and enterprise-grade learning infrastructure to turn internal expertise into business performance. The Global VP Marketing reports to the CEO and owns the global marketing strategy and organisation.
Missions
- Own the global marketing strategy and sharpen 360Learning’s positioning in a fast-changing market.
- Strengthen brand and category leadership across key markets, with a particular focus on growth in North America.
- Bring Product Marketing, Brand & Content and Demand Generation together around shared priorities and business outcomes.
- Partner with Sales, Product and Customer teams to strengthen the go-to-market strategy.
- Build an 18-month marketing roadmap and validate the messaging framework and content strategy.
- Shift demand generation from demand capture towards demand creation.
Profile
- Ten or more years in B2B SaaS marketing.
- Mastery of several marketing functions among product marketing, demand generation, content and brand.
- Outstanding communication skills and the presence to raise the company’s market visibility.
- Servant-leadership experience managing teams of 20 or more.
- Fluent English and enthusiasm for collaborative ways of working.
